LIMAH mapped existing and proposed circulation routes to identify movement flows, decision points and important visual relationships across the site. This established where orientation required support and where identity could be reinforced through physical and environmental interventions.

Rather than approaching navigation as a series of individual signs, the project considered the complete sequence between city arrival, the sales centre and surrounding public spaces.

Site analysis identified opportunities across arrival zones, entry roads, hoardings and waterfront environments. The strategy explored large-format graphics, gateway features, digital screens, sculptural installations and landscape framing as different ways to communicate identity and support orientation.

Particular attention was given to the extended approach towards the sales centre, where a sequence of interventions was developed to create continuity along the route.

Arrival areas use large-scale welcome statements, sculptural elements and landscape framing to establish identifiable thresholds into the development. Along the entry road, environmental graphics and digital interventions introduce a series of visual moments leading towards the sales centre.

These elements work with Wayfinding & Navigation rather than replacing it, giving functional movement information a wider spatial and identity context.

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