Google Innovation Hub is a workplace project in Dubai where LIMAH developed an experience-led approach to Wayfinding & Navigation, addressing, nomenclature and zone-specific interventions.
The work brings together three influences: Google’s brand language, the spatial logic of the workplace and regional context. Rather than treating physical signage as a separate layer, individual elements were developed as part of the wider environment, with naming, identification and graphic interventions responding to the spaces in which they appear.
